From struggle to strategy. From risk to resilience. From red to green. CSR-in-Action is preparing to launch Red to Green, a podcast hosted by our Chief Executive, Dr. ‘Bekeme Masade-Olowola, with more than twenty years of experience shaping business and sustainability conversations across Africa and beyond.
Listeners will gain practical insight into navigating complexity: how companies adapt to regulatory risks, how communities rebuild trust with business, how leaders cultivate resilience in uncertain times, and how sustainability shifts from a corporate slogan to a measurable advantage. These are the questions that define the future of business, and they sit at the heart of every conversation.
Red to Green will be available on Instagram, Facebook, LinkedIn, X (formerly Twitter), and YouTube, ensuring that these vital conversations are accessible to leaders, professionals, and changemakers across the globe.
We invite you to join us as we turn pressure into purpose and risk into resilience. Because true leadership is not measured by position or power—it is measured by the value we create and the futures we enable. This is the journey from red to green.